Online company store fulfillment encompasses numerous services such as in-bounding inventory, secure product storage as well as pick, pack and ship services. When selecting an online company store provider, it is critical to understand who is providing the fulfillment services.
Is the service being provided by the company you are hiring to build and manage the online company store? Or is the service being managed by a 4th party warehouse which was hired by the company you are hiring?
Choosing an online company store provider with in-house fulfillment capabilities has numerous advantages. Those include:
Direct Control
It is important that the company you sourced the merchandise from be responsible for quality control checks at the time of receipt. They are also fully responsible for making sure that each order is picked and packed correctly.
One Real-time Database
One back-end database provides clear visibility to all data related to the online company store, rather than a silo of information only containing a small portion of the related data.
Quality Control
It is important that the company you sourced the merchandise from be responsible for quality control checks at the time of receipt. Outsourcing quality control can be risky.
Customer Service
With a vertically integrated fulfillment solution, you can quickly get answers to any questions or urgent requests.
The Nature of Company Store Fulfillment
Online company stores involve numerous SKUs, sizes and color options. Orders are typically picked by piece from a master carton. Most fulfillment centers operate on a box-in, box-out model. It is important that you work with a vendor who experienced with the complexities of online company store fulfillment.
