Is your online company store not producing the volume of orders you originally anticipated? If so, here are 5 ways to boost sales and gain better exposure for your brand.
1.Gift Codes – Some company stores ask for employees to pay for orders personally. One way to boost sales is the give employees a gift code to use on the store. This will incentivize them to place the first order. Gift codes are a great way to familiarize employees with the store as well as gain exposure for your brand. It also makes employees feel good about their employer.
See Also: Gift Codes for Online Company Stores
2. Setup Budgets – Do you have approved department purchasers who regularly need access to branded merchandise? If so, these users can be setup to bypass the credit card requirement, and allocate the order to an internal company budget or cost center.
3. Allocate Funds to Budgets – Your online company store can display and enforce budget balances. If approved users know that they have $X to spend per year, they will make every effort to put those funds to good use.
4. Promotions – You online company store comes with the ability to run promotions. You can setup percentage discounts, free item promotions, discounted or free shipping and more. This is a great way to encourage activity and promote the store.
See Also: Promotion Code Best Practices
5. Email Marketing – Email is a great way to continually remind employees about the company store. A monthly or quarterly store update or including information is your company newsletter is an effective way to promote the store.